With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format.
There are 65 charts on 54 data slides showing:
- The benefits and consequences of social media to US Adults
- Whether Americans are willing or not to pay for online news
- The average cost per lead for outbound vs. inbound marketing
- The percentage of mobile users that own smartphones
- What activity dominates mobile internet time (and it’s not social networking)
- Ecommerce growth rates
- What percent of US population search online for health information, and where they are most likely to go
- The TV programming that will make your ads more likely to be thought of as trustworthy